What is Academy
Our Digital Academy is the organized set of processes that generate knowledge (Blueprint) and the formal education that conveys it (training courses), both internally and externally to Instilla.
Making digital marketing a tool accessible for everyone by becoming an example of it. This is our Vision.
Whoever joins Instilla is immediately put in a position to learn or improve their professionalism. In fact, in our Blueprint it’s possible to find training programs for each member of the team. They come in two variations: vertical, for those who intend to become experts in a specific digital marketing subject, and horizontal, for those who also want to investigate issues outside their department.
The horizontal programs are mainly designed for those who want to pursue a career as a strategist and become a Project Leader, but the programs are recommended to the entire team in order to identify opportunities for integration between the subject areas involved in the projects. These programs are integrated with periodic training sessions that involve the whole team, with a view to exchanging updates on new developments in the various disciplines or projects.
Our training services
We build customized projects for companies that want to advance in digitization, provide their management with a greater perspective on the digital ecosystem and equip their team with digital competencies and new skills.
- Training for managers or operations teams
- Basic and advanced training for Specialists
- Onboarding and coaching of Junior team members
- Periodic consultancy for Intermediate and Senior team members
- Access to our online courses
- Analysis of the company's digital positioning
- Talks and corporate events on the new developments of Digital Marketing
- Consultancy for the design of the training service
- Lectures for master courses
- Talks and university lectures or events
- Project work
We collaborate with some Italian Universities to design digital marketing training programs that take into account the latest developments in the world online and the needs of the job market or for the spread of educational material through digital channels.
We provide free courses, blog posts and Masterclasses that are continuously updated and available on our channels or on the Lacerba.io platform. We have recorded or broadcasted over 450 hours of lessons through online courses, masterclasses and webinars,, which always have both a theoretical and practical approach, thanks also to the presence of case studies and LIVE exercises .
- Digital Marketing Strategies
- Branding & Reputation
- SEO
- Google ads & Social ads
- Social Media
- Analytics
- UX & Design thinking
- Web development
Our team will contact you to collect a brief and design with you the best training project for your company or school.
Contact us